Sunrise Surprise Clickbait Series UV 3.5 inch 1/4 oz Jerkbait

The Sunrise Surprise UV Clickbait is a 3.5-inch, 1/4 oz slow-falling jerkbait/crankbait hybrid with a spring-loaded sliding weight that produces a loud, aggressive click on every twitch. The Sunrise Surprise pattern delivers warm pink, orange, and gold UV tones that mimic the low-angle light of dawn — in a smaller, lighter profile perfect for finesse presentations and shallower water where fish are actively feeding at first light.

Fish it with sharp jerks like a jerkbait or a steady retrieve like a crankbait — it excels at both. The slow-fall action keeps it higher in the water column and out of snags. Rigged with Nova Tackle 3X strong hooks. Hand-painted in Michigan by RMA Tackle Co.

Key Features:

• 3.5in / 1/4 oz — smaller profile for finesse presentations and shallower water
• Spring-loaded sliding weight — produces a loud click that triggers reaction strikes
• UV finish — warm pink, orange, and gold enhanced for dawn and dusk visibility
• Warm sunrise Sunrise Surprise color pattern
• Works as a jerkbait or crankbait — versatile retrieve options
• Deadly for walleye, steelhead, bass, pike, and trout at dawn and dusk

The click is the secret weapon — no other lure sounds like a Clickbait. Hand-painted in Michigan by RMA Tackle Co.