Gold Rush Clickbait Series UV 3.5 inch 1/4 oz Jerkbait

The Gold Rush UV Clickbait is a 3.5-inch, 1/4 oz slow-falling jerkbait/crankbait hybrid with a spring-loaded sliding weight that produces a loud, aggressive click on every twitch. The Gold Rush pattern delivers a rich gold and copper UV finish that mimics golden shiners and perch fry — a classic Great Lakes walleye color in a smaller, lighter profile perfect for finesse presentations and shallower water.

Fish it with sharp jerks like a jerkbait or a steady retrieve like a crankbait — it excels at both. The slow-fall action keeps it higher in the water column and out of snags. Rigged with Nova Tackle 3X strong hooks. Hand-painted in Michigan by RMA Tackle Co.

Key Features:

• 3.5in / 1/4 oz — smaller profile for finesse presentations and shallower water
• Spring-loaded sliding weight — produces a loud click that triggers reaction strikes
• UV finish — gold and copper enhanced for maximum visibility
• Rich gold and copper Gold Rush color pattern
• Works as a jerkbait or crankbait — versatile retrieve options
• Deadly for walleye, steelhead, bass, pike, and perch

The click is the secret weapon — no other lure sounds like a Clickbait. Hand-painted in Michigan by RMA Tackle Co.